Beacons to Revolutionize Search in 2020


I’m going to make a prediction that 2020 will be “The Year of the Beacon” and with that, will come a revolutionary new way for consumers to use search.

Background on Beacons

For those of you who aren’t too familiar with beacons, they are small, Bluetooth-enabled hardware devices that can be installed in physical locations, like retail stores. They silently broadcast a message to any Bluetooth-enabled devices in their proximity, kind of like a lighthouse with text […]


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